How to Sell Your Home in Black and White

Now here is somebody who tells it like it is

This video is by Daniel Rothamel, a REALTOR® in Charlottesville, Virginia. If there is one thing that I am constantly trying to express to my clients when listing their properties, it’s to try and look at the place from a buyer’s standpoint. This is especially hard when you’ve got Mr. and Mrs. Smith, who built the house 30 years ago (and haven’t updated it since!) and are now selling. They are unable (or in some cases, unwilling) to take the emotion and wonderful family memories out of the formula for arriving at a reasonable listing price.

Although our market in the Sooke and Victoria area is still going strong, it is no secret that the main enemy to sellers today is an overpriced home. Sure, there are plenty of buyers out there, but there are also lots more listings; the forces of supply and demand take over and the overpriced listing sits there, overpriced.

So here is the video, and extra credit to Daniel for “why didn’t I think of that?”